The Meeting I Was Not Invited To (And Why I Was Thrilled)

Apr 21, 2020

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I’m writing this from my garage.

If you told me two months ago that the president of Solpak would be running a national distribution company from a makeshift desk next to a lawnmower, I would’ve laughed. But today, April 21, is a reminder that in entrepreneurship, the terrain changes whether you’re ready or not.

The world feels like it’s stopped. Restaurants are shuttered. Schools are empty. For a business like ours that specializes in meal packaging, those empty schools could have been a death sentence.

But as I told Ghislain Larochelle in our interview this morning, this isn't the time to freeze. It’s the time to pivot.

Over the last few weeks, we’ve seen a massive surge in a different area: the front lines. While some sectors are quiet, others are screaming for help. We’ve been working 24-hour turnarounds to get equipment to transport companies so they can feed their truck drivers—the heroes keeping our supply chains alive. We’re helping local chefs who used to do high-end catering transform into community meal-prep hubs overnight.

People ask me: "David, how are you not panicking?"

The truth is, I’m not panicking because the Sherpa Method wasn't built for sunny days. It was built for the storm.

Because we spent years documenting our processes and empowering our team to make decisions without me, I didn't have to spend today micromanaging shipping labels. Instead, I spent today thinking about ThermoGo—our solution for heated food transport—and how we can get it into the hands of those who need it most.

If you are an entrepreneur sitting in your own "garage" today, feeling the weight of the world, remember this:

  1. Trust your team: They are more capable than you think. Let them lead the climb.

  2. Watch the data, not the news: Focus on the 95% success rate of your orders, not the 100% uncertainty of the world.

  3. Find the new path: If the old trail is blocked by a landslide, don't just stand there. Find a new ridge.

The "Free Entrepreneur" isn't someone who ignores a crisis. It’s someone who has built a structure strong enough to survive one, so they can focus on helping others find their way.

Stay safe, stay agile, and keep building for freedom.

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