On Camera: Sharing Solpak's Story on Parcours VS

Nobody tells you how strange it feels

You sit in a chair. Someone clips a microphone to your collar. The lights are brighter than you expect. And then someone asks you to tell your story.

I have given hundreds of presentations. I have stood in front of rooms full of entrepreneurs and talked for hours. None of that prepared me for the specific discomfort of a television camera.

You cannot use slides. You cannot pause to check your notes. You have to know what you think.

What Parcours VS wanted to know

The show focuses on businesses in the Vaudreuil-Soulanges region. They wanted to know how Solpak had grown, what the company stood for, and what it meant to build a manufacturing business in this part of Quebec.

Those are good questions. They are the right questions.

I had been asking myself versions of them for twenty years.

What I actually said

I talked about the early years. About landing our first major clients without a track record to point to. About the crisis years when the dollar moved against us and we had to make decisions quickly with imperfect information.

I talked about the team. That is always where I end up when someone asks me to explain Solpak.

You can build a great product. You can build a great process. But if you do not have people who take ownership of the work, none of it holds.

Solpak's growth is not mine. It belongs to the people who show up every day and take it seriously.

Why it mattered

Vaudreuil-Soulanges is where we operate. These are our neighbors, our clients, our community.

Being featured on Parcours VS was not about visibility. It was about accountability. When you tell your story publicly, you are making a commitment to keep earning it.

I took that seriously then. I still do.